Filipino cuisine
A contemporary, approachable expression of Filipino cooking, with plans for breakfast, lunch, and dinner, distinctive flavors, specialty beverages, desserts, and a welcoming bar.
Filipino cuisine · Hospitality
A new expression
of Filipino hospitality.
FLIP is a proposed dining destination for Kona-Town, bringing contemporary Filipino cuisine, thoughtful design, and a welcoming spirit to Restaurant Row.
Not just another restaurant.
FLIP is envisioned as a destination and gathering place shaped by Filipino cuisine, genuine hospitality, and a fresh point of view on dining in Kona-Town.
The concept is designed for local residents, families, visitors, professionals, and groups—an elevated experience that still feels comfortable and approachable.
Comfort with character
The planned atmosphere pairs considered interiors, warm lighting, thoughtful table settings, and attentive service. The design direction draws on classic heritage hospitality and Ralph Lauren's restaurant aesthetic.
Made for gathering
FLIP aims to create a place people want to recommend and return to, where the welcome is warm and an exceptional meal feels accessible.
A modern approach, with people at the center.
FLIP is exploring integrated software, AI-assisted operations, energy management, connectivity, and robotics for repetitive tasks. Technology is intended to support the work of hospitality—not replace the human connection that makes it meaningful.
Two complementary strengths.
FLIP brings entrepreneurial vision and culinary leadership together to shape its business plan, menu, and guest experience.
Blue Greyson Philips
CFO & Managing Director
Blue brings an entrepreneurial and technology background to business development, financial strategy, operations, and the systems behind the guest experience.
Chef Jeric Genavia
COO & Executive Chef
With more than a decade in culinary and hospitality, Jeric leads culinary development, menu creation, kitchen operations, food quality, and the overall dining experience. His experience includes chef leadership at Umekes, Jackie Rey's Kona, Kona Inn Restaurant, and Voyagers.
Plan your visit
FLIP is in development in Kailua-Kona. The website and email addresses below are still under construction; phone numbers are available to call.
808-498-9855888-688-2198
www.flip-kona.com ↗ Under construction
blue@flip-kona.com Under constructionjeric@flip-kona.com Under construction
Brand representative: Bruce Thabit, Esq. · Public relations: Hunter PR, New York